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We conduct market research and feasibility studies for conference centres and convention bureaus, and marketing
and communication projects for destinations, individual venues or businesses. |
BENCHMARKING STUDY
Successful conference destinations. Convention bureaus’ behaviour, processes and best practices.
Successful conference destinations. Convention bureaus’ behaviour, processes and best practices.
Objective
Structure of analysis
Conference system: the most important processes
Cities analysed
Research keys
Interviews outline
Best practices
Summary of distinctive characteristics of parties interviewed
Interviews conducted with:
Vienna Convention Bureau
Berlin Convention Office
Lyon Convention Bureau
Riviera di Rimini Convention Bureau
Structure of analysis
Conference system: the most important processes
Cities analysed
Research keys
Interviews outline
Best practices
Summary of distinctive characteristics of parties interviewed
Interviews conducted with:
Vienna Convention Bureau
Berlin Convention Office
Lyon Convention Bureau
Riviera di Rimini Convention Bureau
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